Built for the Road: Will Moseley’s GMC Gets the Rough Country Treatment

Will picked up his GMC in December 2025 after searching for a newer truck with lower miles. He knew exactly what he wanted.

“I’ve always wanted a 2500,” Will said. “I went with the Denali because it had a better riding suspension.”

For someone hauling equipment daily and traveling constantly, ride quality matters. His truck serves as both a workhorse and a road-trip machine for the band and crew.

“The nature of our business requires us to pull equipment daily, and also fit half of our band and crew while being able to ride comfortably.”

That combination of towing capability and comfort made the GMC Denali the right fit. Rough Country upgrades helped take it even further.

Will’s GMC now features:

• 5-Inch M1 Lift Kit
• M1 Suspension
• TR2 Running Boards
• 83 Series Wheels
• Truck Bed Mat
• Mud Flap Deletes
• Floor Mats

Together, the upgrades gave the truck a more commanding stance while improving everyday function on and off the road.

When asked about his favorite part of the build, Will did not hesitate.

“My favorite part of the build is the 5-inch lift and the new M1 suspension from Rough Country. It honestly rides better now than before.”

That says a lot for a heavy-duty truck built to tow and travel.

The 5-inch M1 Lift Kit gives the GMC added clearance and a more aggressive profile without sacrificing ride quality. Paired with Rough Country’s M1 Suspension, the setup delivers improved handling and comfort whether the truck is loaded down with equipment or heading off pavement.

The 83 Series Wheels complete the look with a clean, bold design that fits the Denali perfectly.

When the tour buses stop rolling, Will trades the stage lights for the outdoors.

“I’m an avid hunter and outdoorsman, so when I’m not on the road I’m in the woods or on the water.”

His travels take him across the Southeast and beyond, including saltwater fishing trips in Bokeelia, Florida, duck hunting in the Midwest, and deer hunting throughout South Georgia.

That mix of highway driving, towing, backroads, and outdoor use makes a truck build like this more than cosmetic. Every upgrade serves a purpose, from easier entry with the TR2 Running Boards to added protection from the floor mats and truck bed mat.

This collaboration with Will Moseley highlights what Rough Country products are built for: real people who rely on their trucks every day.

Whether you are hauling gear across the country, heading into the woods before sunrise, or towing equipment to the next jobsite, the right setup changes how your truck performs and how you enjoy driving it.

Will’s GMC proves you do not have to choose between comfort, capability, and style. With the right upgrades, you get all three.